Designing for the cities of the future
Fira Barcelona, one of the most important trade fair organizations in Europe, reached Proximity to develop the advertising campaign for the 2018 edition of Smart City Expo World Congress, an event focused on the improvement of cities around the world. As Art Director, I was in charge of the whole project from the first proposals to the design of final artworks and art direction of the shooting.
Smart Mobility Congress
Within the framework of Smart City, takes place the Smart Mobility Congress. We developed the concept and visual identity for this event as well.